Audi is outfitting its dealers with an impressive VR experience

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Audi showed off an VR vision that now seems like an obvious and smart move: starting in Q2 of this year, select Audi dealers will let you on an HTC Vive or Oculus Rift as part of the buying process.The goggles will let you customize any one of Audi’s 52 models in any way you like. You can see different color options, see how different packages change the look of the car, and you can walk around the vehicle to see all of its fine details. It’s not dissimilar to the car configurators on auto manufacturer websites, but you can get much, much closer to the vehicle in VR. Dealers will be equipped with an exclusive-looking kit that contains the VR goggles as well as a pair of Bang & Olufsen headphones designed so you can hear the people around you talking to you as well as the sounds from the VR demo.

Source: Audi is outfitting its dealers with an impressive VR experience

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