Uber Uses Drones to Advertise to People Stuck in Mexico City Traffic | News & Opinion | PCMag.com

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Anyone who’s been to the beach knows that aerial advertising is already a big thing. Now, Uber is taking this concept a step further with drones.Bloomberg Technology reports that the app-based car service recently used drones to advertise to drivers stuck in Mexico City traffic as part of an ambitious plan to “double its presence” in Latin America by the end of next yearOne drone advertising UberPool on June 17 flew past three lanes of traffic with a sign attached that read in Spanish “The city would be for you, not 5.5 million cars.” Another reportedly read “Driving by yourself? This is why you can never see the volcanoes,” pretty much shaming people for contributing to the city’s air pollution problem. Uber reportedly deployed at least five drones along one stretch of road, as you can see in the image below.An Uber spokesperson confirmed that the company deployed the drone

Source: Uber Uses Drones to Advertise to People Stuck in Mexico City Traffic | News & Opinion | PCMag.com

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