Uber puts a Beacon in its cars for easier pick-ups

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Spotting your Uber is about to become easier, with the ride-sharing firm set to roll-out its new Beacon feature. The Beacon is an LED light in the shape of the Uber logo that attaches to the inside of a windshield and glows in a color that the rider chooses.If the concept sounds familiar, it’s likely because Lyft announced a similar feature, called the Amp, last month. Whereas the Amp is being limited to only five or six colors as it is rolled out, though, Uber riders will be able to select from what the firm calls “an endless number of colors.”

Source: Uber puts a Beacon in its cars for easier pick-ups

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