Will autonomous vehicles provide the next screens for publishers and advertisers?

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the good news is that all those self-driving vehicles — including trucks — will essentially become moving living rooms. And that means a new universe of publishing and advertising opportunities.“Get ready for your car to become yet another ‘screen’ where publishers and advertisers compete for your attention,” says a new report from Forrester, “Autonomous Vehicles Will Reshape the Global Economy.”

Source: Will autonomous vehicles provide the next screens for publishers and advertisers?

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